Author Archives: admin

Customer Certification

Posted on January 11, 2012 by admin

I think I have come up with a way of saving a whole lot of time and frustration in our modern internationally-outsourced-customer-service age… I’ve just spent 30 minutes on the phone to tech support at a hosting company. The first … Continue reading →

Posted in Brainwave | Comments Off

Your Ad in Google Image Search

Posted on June 3, 2011 by admin

Not many marketers know that this is an option, and most Google image searches have no paid ads. Yet, Google Image Search gets 1 billion page views per day. So: 1) Identify your niche 2) Find the top keyword searches … Continue reading →

Posted in Google, Search | Comments Off

Google is Evil Taxwise

Posted on May 30, 2011 by admin

In the US, in terms of paying tax, Google is a good citizen. Their overseas subsidiaries, which are based in Dublin, pay virtually no tax. Google claims they have broken no laws, and this is most likely correct. Ikea run … Continue reading →

Posted in Google, Search | Comments Off

Get Seen in Google RealTime Search

Posted on May 2, 2011 by admin

If Google isn’t open about something, it is often because they don’t want anyone gaming the system. Here’s the list of sources for RealTime Search, as reverse engineered by Search Engine Land Tweets from Twitter Google News links Google Blog … Continue reading →

Posted in Search | Comments Off

SMX Sydney

Posted on April 26, 2011 by admin

I was fortunate to spend 3 days at the SMX Sydney, including the third day that was just for those with an Elite pass. Without a doubt this was the best SEO conference I have been to. All the speakers … Continue reading →

Posted in Search | Comments Off

Google Stealing Content

Posted on April 22, 2011 by admin

One day they’ll push it too far! And then they might find themselves in a whole heap of trouble. Google kept their news search in beta for a long time, and even now don’t dare place ads there, in case … Continue reading →

Posted in Search | Comments Off

Which Trust Seal – A Comparison

Posted on January 14, 2011 by admin

I could probably link to all sorts of statistics on how much conversions improve when you have one of those “trust seals” on your site. They look shiny and official, and typically you place them at the top of your … Continue reading →

Posted in Security | Comments Off

The Old and the New

Posted on January 3, 2011 by admin

The old site was used for landing pages until that great company with heaps of hubris decided that our type of selling didn’t suit them. Oh well, never mind. So that they with hubris don’t think we become a totally … Continue reading →

Posted in Uncategorized | Comments Off